During my time at Capstrat, I was charged with revamping the agency's website. As you can imagine, an agency refresh comes with a long list of challenges. From coordinating internal teams amidst client (billable) work to departmental disagreements over content hierarchy. We were up against it. Thanks to a small, dedicated team and a trusting c-suite, we were able to completely overhaul the Capstrat site from the ground up. Antiquated code languages (FLASH!) were replaced by HTML 5 and a custom CMS. A confusing UI with a content architecture lacking prioritization was replaced with a streamlined interface and a reworked site map.
I served as art director on this project and worked with a mix of fantastic people from Capstrat.